Casey Reid — Interaction Design
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Work

Work project preview
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The Challenge

Process

Research

Ran collaborative workshops with product and engineering, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Work

Shipping quality design requires collaboration and iteration. Recent work has shown me that . The implications matter for teams and organizations.

The Thing

Whether you're building a new feature, this principle resonates.